TY - JOUR
T1 - Features of lodging information in promotion of reservation through the internet
T2 - What kind of lodgings are popular in Shinjuku?
AU - Hanai, Tomomi
AU - Oguchi, Takashi
PY - 2008/3
Y1 - 2008/3
N2 - The purpose of this study is to investigate what type of lodgings is popular on internet business websites. For this purpose, a specific business website, one of the biggest websites for lodging reservations in Japan, will be analysed. In concrete terms, the number of reservations that 20 lodgings in Shinjuku had received in October 2003 was totalled, and these scores reflect the measure of popularity. Meanwhile, the lodging information on the website will be analysed, and it will be used as a measurement of lodging types. Then the relationship between them will be analysed with a correspondence analysis. The results show: (a) the most important criterion is the convenience of services the lodgings provide; and (b) the price "5000jpy" is critical to the split between popularity and unpopularity. In short, the most popular lodgings on the website were convenient and reasonable lodgings.
AB - The purpose of this study is to investigate what type of lodgings is popular on internet business websites. For this purpose, a specific business website, one of the biggest websites for lodging reservations in Japan, will be analysed. In concrete terms, the number of reservations that 20 lodgings in Shinjuku had received in October 2003 was totalled, and these scores reflect the measure of popularity. Meanwhile, the lodging information on the website will be analysed, and it will be used as a measurement of lodging types. Then the relationship between them will be analysed with a correspondence analysis. The results show: (a) the most important criterion is the convenience of services the lodgings provide; and (b) the price "5000jpy" is critical to the split between popularity and unpopularity. In short, the most popular lodgings on the website were convenient and reasonable lodgings.
KW - Convenience
KW - Internet business website
KW - Lodging information
KW - Number of reservations
KW - Price
UR - https://www.scopus.com/pages/publications/39649106301
U2 - 10.1080/10941660701883359
DO - 10.1080/10941660701883359
M3 - 記事
AN - SCOPUS:39649106301
SN - 1094-1665
VL - 13
SP - 33
EP - 40
JO - Asia Pacific Journal of Tourism Research
JF - Asia Pacific Journal of Tourism Research
IS - 1
ER -